Peter Erickson

GTM Engineer with 10+ years closing enterprise deals. Now building AI systems that generate pipeline at scale.

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About

I got tired of waiting for tools to exist. Now I build them.

I've been first sales hire, Head of Sales, and enterprise AE. I know how deals actually happen because I've lived it. I use that to build infrastructure that works: AI workflows, data pipelines, multi-channel outbound that doesn't feel like spam.

Looking for roles where I can own GTM systems end-to-end. Full-time, contract, or consulting.

What It's Like to Work With Me

My skills, working style, and how I collaborate

10+
Years Enterprise Sales
From first sales hire to Head of Sales to GTM Systems
$10M+
Pipeline Generated
Through AI-driven GTM systems at Charm.io
Team of One
Full-Stack GTM Operator
Built and ran entire acquisition systems solo

Timeline

2023-2025

GTM Systems Lead @ Charm.io

Built AI-driven GTM acquisition system replacing 3 SDRs. Generated 650+ demos, $10M pipeline. Expanded TAM 10x (3K → 30K+ companies) via custom enrichment pipelines.

2022-2023

Enterprise AE @ Charm.io

Closed 50+ customers including Maersk, VaynerMedia, Whistl. Ran 225+ demos with 20% close rate. Top performer by outbound-generated pipeline.

2021-2022

Head of Sales @ Brio Solutions

Owned revenue function; closed $3M including largest deal in company history ($920K). Maintained $750K-$1M active pipeline.

2019-2020

BDM @ Odessa

Generated $8.5M qualified pipeline selling into enterprise finance. Navigated 2+ year sales cycles and complex buying committees.

2018-2019

Head of Sales @ Speed & Function

Generated $500K+ revenue (~50% of company). Owned full sales cycle from prospecting to contract negotiation.

2016-2017

Enterprise AE @ Clearvision

Closed $862K+ in revenue selling Atlassian enterprise services to Fortune 500, government, and higher ed.

2014-2016

1st Sales Hire @ Technically Media

Generated $882K revenue (40% of company). Managed 250+ accounts including JPMorgan Chase, Comcast, IBM, Vanguard.

2004-2009

B.F.A. Painting @ Messiah University

Volmer Scholarship Recipient. Studied Contemporary Art Theory at NY Center for Art & Media Studies.

Projects

Work spanning AI infrastructure, GTM systems, data visualization, and creative AI — all informed by years of B2B sales experience and strategic decision-making.

More Work

Contact

Get in touch for GTM Engineer, RevOps, or AI/Automation strategy opportunities.